At&t: Technically Brilliant But Interculturally Average

Running Head : AT T : Technically smart But Intellectually averageIntercultural Communication Issues (Name (Course (Professor (DateThere are a chassis of intercultural communication issues in the case . In the first smirch , the Italians seem to value appearance as a bureau of communication , which the Americans do non fancy . That is what Mrs Webber notices about costa , Demarchi and Vicari the first time she meets them . Their pertness in dress communicates their smartness in communication , as seen from the way they managed to convince Kline and Mrs . Webber to attain the most critical segments of the company marketing , research and phylogeny located in Italy despite the fact that AT T boats of superior technology . The Italian s firm handshake and conversancy to Mrs . Webber is meant to communicate dominance .

This continues well into the hotel when the Italians offer to pay for the meal rather than let each one of the foot his witness billThe problem that exists for the AT T duo is that the pair does not seem to start out prepared well for the negotiations . They did not have a communication strategy to help them extract concessions from the Italians . so , when Webber wanted to share her product development plan , Kline glossed everywhere it disinterestedly . If they had looked at it together , they would have refined their negotiation skills and possibly won over the Italians . Another problem is that the initial contact between both parties ignored discussing matters of control and self-command , until after the partnership had been...If you want to get a replete(p) essay, order it on our website: Orderessay

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