Trabalho New food ·         What is the research/decision worry? If not stated intelligibly in the end tries to give a probable line of work. This suit directs us towards the possibility of marketing a new super nutritional food intersectionion with widely varied uses. This product could be used as a snack, camping and fodder food and has no direct competition. The decision problem present is that if it is executable to start commercializing this product. Adding the product has to subscribe to $.5 million lettuce per year. The research problem is to better estimate first-year sales, to repair the best foregoing plan and to estimate the potential of the product in recollective run terms. ·         How is the data collected? Is this the only(prenominal) way the data could have been collected or could you ideate of an other strategy to manage the research/decision problem?         The data used for the essay was collecte d trough the promiseled foundation garment of the product in four markets, in order to correct groundwork results. The sales were measured with a break in scrutinise of a panel of stores, varied in each of the 4 markets. To control the test there was an effort to match the store sizes, function of checkout counters and the characteristics of the area with the four different cities and the stores, so that the markets could somehow be homogeneous.
        The design of this study consisted on the group and analyses of controlled variables resembling the price ( 3 prices were used, $24, $29 and $34) advertising expenditures (low with $3000000 and high with $6000000) and mend of function of the product in store (! bread section vs arcminute eat section)         This data was collected over a head of 6 months with a bimonthly analysis on the retrieved figures. there were three min variables gathered, the sales in the first period... If you sine qua non to pop a full essay, order it on our website: OrderEssay.net
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