Max Azria (born January 1, 1949) is a french fashion actor of Tunisian descent who founded the contemporary womens room clothing brand BCBGMAXAZRIA. Azria is in any case the designer, chairman and CEO of BCBGMAXAZRIAGROUP, a global fashion contribute that encompasses over 20 brands.
Tailored sophistication meets urban ease,
exploring the residuum between
femininity and function.
Biography
Born: 1 January 1949, Sfax, Tunisia.
Education: Dropped out of naturalise to become a fashion entrepreneur.
Career: Manufactured a variety of contemporary womens lines in capital of France, 1970-81; founder/chief designer, Jess (U.S. sell stores carrying French-inspired womens ready-to-wear apparel), 1982-88; president/designer, and owner of BCBG Max Azria Group, including BCBG Max Azria (womens and mens designer label), Hervé Léger (French couture and deluxe ready-to-wear label), Parallel (contemporary label), and To The Max (young contemporary/better junior label), from 1989.
Awards: California Designer of the Year, 1995; capital of Georgia Designer of the Year, 1996; fake Performance award, 1997; Seat on the Council of Fashion Designers of America, 1998; Divine Designs Womens Designer of the Year, 1998; Otis College of Art and Designs Fashion performance award, 2000; Top 50 Private Companies in Los Angeles, Los Angeles Business Journal, 2000.
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longtime(prenominal) entrepreneur Max Azria began his career in his adopted hometown of Paris in 1970 by designing a line of womens wear. In 1981 Azria moved to the U.S. and in 1982 launched Jess, a series of new-concept retail boutiques whose terminal was to introduce chic French fashion to American women. By the time he launched the design house BCBG Max Azria in 1989, Azria had gained expertise in all aspects of the fashion business, including retail operations, account and finance, production, sales, merchandising, and design.
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