Southeast Racing Parts (SRP)

1.0 Executive Summary

Southeast Racing Parts (SRP) is a small, North Carolina-based locomote race parts brick and mortar and mail order organization. SRP result remain small in order to pop the question unique customer attention. Southeast Racing Parts provide choke the premier destination for entry level and novice travel parts.

The Market

Southeast Racing Parts will be participating in an exciting, growing securities industry. Motorsports has seen explosive growth in the USA in the 90s. It is now the fastest growing sport in the USA. The market is worth $1.5 billion annually. A recent survey indicates that everywhere 385,000 people have competed in organized motorsport events with even more than people who have souped up their cars but have except to compete in organized events. Additionally, TV coverage for motorsports has change magnitude dramatically helping fuel growth. Lastly, the Carolinas has experienced record commonwealth growth, 25% within the last decade making SRPs chosen location attractive.

The Organization

Southeast Racing Parts is founded on the idea that maintaining fulfill customers is essential to the financial health of the organization. With this in mind, SRP will be working hard to ensure that all of their customers expectations are exceeded in all transactions.



To maintain a presence within the racing community and close relationships to customers, Southeast Racing Parts will be an active member of the local racing guess through participation and sponsorship.

Products, Services, and Delivery

SRP will be both a brick and mortar company serving the local community as well as offering a catalog with a mail order service. The catalog will be a four-color edition and subsequent editions will be analyzed to finalize the cost effectiveness of publishing in this format. SRP will offer engine and chassis parts for a wide var. of cars. Safety equipment and set up equipment will also be offered. All...

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